Helping companies get more online reviews

Follow Up Emails for Customer Reviews


Statistically, generating customer reviews work best by sending an SMS (text message), but emails can work efficiently as well. 


Below are a few proven emails we used in the past to help companies get more reviews for their business. 


For a company just getting started:


People genuinely like to help, and often times, all you have to do is ask. This email is geared for a new company looking to start the feedback generating process.


Subject: Quick favor?


Hi [First Name],


It was a pleasure meeting you and helping you with _________.

Can I ask for your help? We just launched [Company Name] in _____, and I’m working hard to get our name out there.


Google and Facebook reviews help us the most, so if you could leave us feedback at either one, I would greatly appreciate it.


Click Here to leave a review on Google, and Click Here to leave a review on Facebook.

To small business,


[Your Name]

[Company Name]


For older companies

playing catch up:


This email works well because it adds self-deprecating humor while inviting existing customers back into the charm that makes your business.


Subject: [First Name], Help?


Hi [First Name],


First of all, I would like to thank you for being a loyal customer.

We’re finally stepping into the 21st Century, and trying to get our name out there on the internet.


Can you take 30 seconds to share your experience with [Company Name]?

It’s really easy, simply Click Here and leave a review on Google, or Click Here to leave one to Facebook. Your feedback means the world to us!


Thank YOU,

[Your Name]

[Company Name]



Look for enthusiastic customers...


Look for signs of extremely happy customers. If a customer leaves you a review with multiple exclamation points!!!, chances are this same customer would love to help your business even more. 


Subject: [First Name, You Rock...]


Hi [First Name],


Thank you SO much for your amazing review on [Google, Facebook, Yelp, etc.].


If only all of our customers were as awesome as you! 


We're working hard on getting our name out there, could you please leave a review on [Yelp, Facebook, Google, etc.] as well? 


Your contribution means the world to us as a small business. 


All the best,

[Your Name]

[Company Name]


The key is to remember that satisfied customers want to help your business. Naturally, people won't leave your company a review until you give them simple directions to follow.


So, what are you waiting for? Go out there, ask your customers for feedback, and reap the rewards of multiple reviews all over the web.



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